September 25, 2025
Fall Holidays Kickoff to Year-End Planning (Part II of III: Summer 2025)
Part I in this series covered pricing and inventory. Now we explore who’s buying or pausing, and how builders are reacting.
Buyer Behavior
- Buyer demand remains tentative. Pending home sales are down, largely due to high borrowing costs (Realtor.com).
- Increasing numbers of renters and younger buyers are adopting a “wait-and-see” approach amid affordability challenges (Realtor.com, SFGATE).
Builder Response & Seller Sentiment
- Builders are offering added incentives such as upgrades and closing-cost assistance to attract buyers (Realtor.com).
- In June 2025, 20.7% of listings had price reductions, marking the highest rate for that month on record (Newsweek).
While buyer sentiment remains cautious, the combination of incentives and flexible pricing strategies from builders and sellers is creating opportunities, especially for savvy buyers.
Your Concierge of Good Deeds
Sources – Part II
- Realtor.com. Housing Market Trends Report – July 2025.
https://www.realtor.com/research/july-2025-data/ - SFGATE. The Case for Moving Out: Why Adult Kids Still Living With Their Parents Should Get Their Own Place—Now.
https://www.sfgate.com/realestate/article/the-case-for-moving-out-why-adult-kids-still-20401667.php - Newsweek. Map Shows Cities Where House Prices Are Being Cut the Most.
https://www.newsweek.com/map-shows-cities-where-house-prices-being-cut-most-2098988
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